About Wave

Wave Hospitality Advisors Inc was founded in 2009 by Jens von Gierke, after spending three decades in the hotel industry working for the ownership of hotel and mixed use assets and several hotel management companies in the operations of full service and luxury hotels.

Our clients benefit in every phase of their asset ownership by having each project reviewed and analyzed directly from an owner's point of view. We have worked on the owner's side for the last 12 years and understand the difference between a "quick fix" and a long term value enhancement strategy for highest potential exit or refinancing results for the ownership. We customize our approach with each client and clarify their investment goals and target holding window. Those specifics are reflected in the subsequent Investment Plan, which serves as the property's individualized strategic blueprint for success.

At Wave Hospitality, we understand the complexity of managing and developing assets due to our comprehensive experience with complex hotels, resorts and other real estate projects.

Our methodology for the advisor's role is very different from our competitors, who do not have the experience reviewing an asset or development from an owner's perspective. We also understand that the objectives of ownership can differ from one client to another and we are not accepting any assignments where we know we cannot deliver the expected results. We fully understand that once our clients engage us, we are the owner's extension into the project. With this comes great responsibility and trust, and the required highest level of integrity, which we carry out on a daily basis in every aspect of communication regarding the project.

"Our Difference or Our Competitive Advantage"

Wave Hospitality's unique approach to the advisor role starts with our "owner's perspective" in reviewing an asset or development. At the onset of a project, our experienced team takes the time to clearly understand the ownership objectives and therefore our recommendation is customized based on the client's specific needs. We become the owner's extension into a project elevating us above the traditional advisory role and into a true partnership where we become fully vested in the success of the project. At Wave Hospitality, we take pride in exercising the highest level of integrity with which we approach our business and will not accept assignments where we know we cannot deliver the expected results.

During our involvement with a project, we seek to add substantial value to each aspect, clearly representing the owner's interest while supporting hotel brand management to accomplish the objectives of both parties.

We have worked with the major hotel brands from an owner's perspective and for the brands as executives. This experience gives us our unique knowledge on the operators' management models and hotel operations at the asset and corporate offices.

Wave Hospitality has experience developing, negotiating, renovating and operating with the majority of top hotel brands throughout the world. Our company takes the lead in communicating with brand representatives, on behalf of the owner, to achieve the best results for both the owner themselves as well as the hotel project.

Some of these major hotel brands are as follows:

  • Hilton Hotels & Resorts
  • Hyatt Hotels and Resorts
  • InterContinental Hotels & Resorts
  • Kimpton Hotels
  • Marriott Hotels & Resorts
  • Starwood Hotels and Resorts Worldwide
  • Wyndham Hotels and Resorts